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Entrepreneurship

Nowadays everyone wants to start their own company. Starting a company is easy though, getting people to buy your product is a different story.

Follow along as we teach you the basics around talking to your customers, around finding your target audience, your target marketing and getting your business off the ground.

Why Customer Lifetime Value is The Only Metric That Matters And How to Use it To Grow Your Business

The (online) marketing world is a place where we love ourselves some acronyms. Think of words like PPC, USP, CPA, CPC, CRO, CTA, and ROI. Do you know what they all mean? (hint Pay-Per-Click, Unique Selling Point, Cost-per-Action, Cost-per-Click, Conversion Rate Optimisation, Call-To-Action, Return-On-Investment). In this article, we will talk about getting new customers and […]

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