Search Engine Optimization
Why Building a Content Moat Is Essential in the Age of AI Content Creation
A popular refrain goes, “If it was easy, everyone would be doing it.” The saying...
Read Article 
Articles by Hans van Gent
Online Marketing
How to create a highly successful holiday marketing campaign that will break your 2023 sales
Looking around you at this time of the year, you will notice many happy faces...
Read Article 
Search Engine Optimization
How to choose the right SEO agency to help grow your business online
Are you searching for the best SEO agency to help your business grow online? In...
Read Article 
Team User Growth
User Growth Top SEO and Content Marketing Agency in Belgium according to Clutch
User Growth, the leading SEO agency in Belgium, has been recognized yet again as a...
Read Article 
Team User Growth
Clutch Recognises User Growth as Top SEO firm
Online traffic is predominantly driven by search engines. SEO, when done right, can help your...
Read Article 
Social Media
How to Use LinkedIn Marketing to Grow Your Business
When thinking about social media platforms to use for your business, most people tend to...
Read Article 
Conversion Rate Optimization
Social Proof: Using Your Customers To Boost Conversions
Brands or companies use (online) marketing to enhance their visibility. To build an awareness around...
Read Article 
Content Marketing
How To Build A Content Calendar For Your Business (Includes a Free Template)
Do you know what you’ll create, post, and share for your business this Tuesday? How...
Read Article 
Social Media
Twitter For Business: How To Use Twitter For Your Marketing
Twitter, is every marketer’s favorite social network, but at the same time, it has become...
Read Article 
Content Marketing
How to Use Content Marketing to Drive Sales Through All Five Stages of The Customer Journey
Over the last decade, the world of (online) marketing has changed. There used to be...
Read Article Academy Content by Hans van Gent
Academy
What are Google Core Web Vitals? How it can impact SEO and how can you improve them?
In today’s digital landscape, speed and performance can make or break a website. With users...
Read Guide 
Academy
Comprehensive Guide to Robots Meta Tags in SEO
In the age of digital content, the distinction between visibility and obscurity often lies in...
Read Guide 
Academy
How to do Keyword Research on TikTok
The world of SEO is changing; where there used to be only one search engine,...
Read Guide 
Academy
What is online advertising, and what types of ads are there?
Have you ever reacted to a video on Facebook, a post on LinkedIn, or clicked...
Read Guide 
Academy
How to verify your identity and business for Google Ads
Almost any business in the world, including yours (otherwise, you wouldn’t be reading this guide),...
Read Guide 
Academy
URL redirect codes for SEO: What are redirects, and how it impacts SEO
In the world of search engine optimization, redirects play a pivotal role in maintaining the...
Read Guide 
Academy
What is a Robots.txt file? Complete guide to Robots.txt and SEO
Not sure what a robots.txt file is and how it plays a crucial role in...
Read Guide 
Academy
What is technical SEO? Definition, Importance, Best Practices and Checklist!
Technical SEO is a critical component of any successful online marketing strategy. If you’ve ever...
Read Guide 
Academy
What are heading tags and what are the SEO best practices?
Heading tags are essential in organizing and presenting web content. They also help with search...
Read Guide 
Academy
What is SEO? How do you rank higher on Google? The ultimate guide to search engine optimization!
SEO stands for Search Engine Optimization. It is the part of digital marketing that deals...
Read Guide